ClickShield recognizes devices that keep clicking your ads and excludes their IP in your Google Ads campaigns, automatically and only while the ban lasts.
Ad click
gclid demo-a4IP 203.0.113.24
4th click from this device in 5 minutes
| Device | Visits | Status |
|---|---|---|
| Qx7fK2mR…now | ||
| Lp5GvX2c…17 minutes ago | ||
| b8MsR3yZ…40 minutes ago |
| IP address | Added by |
|---|---|
| Campaign: Search · Services | |
| 203.0.113.24 | ClickShield |
| 203.0.113.91 | ClickShield |
Pick your industry and monthly Google Ads spend. See how much budget is drained by competitors and repeat devices, and how much ClickShield recovers.
1. Select your industry & competition level
Avg. invalid click share
28%
Fake clicks stopped / mo
Extra real leads / mo
+36 leads
Estimated monthly savings
€616
€7,392 in ad budget recovered per year for real customers
A fake click is a click on a paid ad with no customer behind it: the same device clicking again and again, a bot, a competitor or anyone else.
Google Ads charges for the click, not the intent. Every such click spends budget you meant for real customers.
Google Ads already filters out some invalid clicks on its own. ClickShield adds rules you set on top: how often a device may click, and how long it then stays out.
Sample: one device, 4 paid clicks in 5 minutes
Google Ads catches generic bots, but it doesn’t know how many times a local competitor should be allowed to click your €3+ keywords every morning. ClickShield enforces your rules.
| Real-world ad scenario | Google Ads alone | With ClickShield on the door |
|---|---|---|
Competitor clicks 4 times in a morning from the same phone Deliberately draining your daily budget on high-intent search terms. | Charges for clicks until extreme thresholds trigger | 4th click in 5 min automatically excludes the IP in Google Ads |
Tap-and-bounce (leaving before the landing page loads) Tapping your ad and closing the tab before Analytics even boots. | Ad click is billed; Analytics records zero session | Pre-load beacon captures the click in < 50 ms and counts it |
Incognito mode, cleared cookies, or switching networks Trying to bypass exclusions by opening a private tab or switching IP. | Fresh cookie looks like a brand-new visitor | Fingerprint Pro recognizes the same device and follows its latest IP |
Automatic unban when the exclusion expires Keeping real customers on shared office or mobile networks safe. | Manual IP exclusions stay forever unless removed by hand | Bans expire after 1, 7, or 30 days and auto-remove at the next sync |
Full click evidence (gclid, IP, exact timestamp) Complete transparency into why any device was excluded. | Only aggregate invalid-click totals with no device log | Full per-device click trail with gclid and navigation type |
Multi-domain & agency MCC account management Protecting multiple client domains and ad accounts from one place. | Manual copy-pasting of IP lists across campaigns | Domain pools with direct multi-account MCC synchronization |
Three steps. Once it’s set up, ClickShield works on its own.
Add the domain your ads lead to and paste the same line into the <head> of its pages.
www.example.test
<script async src="https://clickshield-web-370434332956.europe-west4.run.app/cs.js"></script> The same line for every domain you add
Fingerprint Pro recognizes the device. A click beacon arrives even before that, so ClickShield also counts visitors who leave before the page loads.
When a device goes over your limit, ClickShield excludes its IP in your linked campaigns, and lets it back in when the ban ends.
after 1 day
From high-CPC local service businesses to performance agencies managing dozens of client Google Ads accounts.
In emergency transport and local dispatch, a single click costs over €3. Every morning before 9 AM, competitors were burning half our daily budget. Since ClickShield started pushing their IPs straight to Google Ads exclusions, we get 40% more real calls on the same spend.
Before ClickShield, our account managers spent hours cross-checking server logs against Google Ads clicks. Now each client has a dedicated domain pool, and IP exclusions are pushed and pruned automatically as bans expire.
Price scrapers and repeat clickers were hitting our Shopping and Search campaigns ten times a day. The 4-tier ban escalation (1, 7, 30 days) cleaned up our traffic without risking real returning shoppers.
You set the rules per pool of domains, and ClickShield applies them in the Google Ads campaigns you link to that pool.
Defaults, set per pool.
A device that clicks more than 3 times in 5 minutes, or more than 10 times in 24 hours, gets banned.
Its latest IP is then excluded from the campaigns linked to the pool.
A ban lapses, but the offense stays on record. A device that comes back and overdoes it again stays out longer.
These are defaults, and each pool can change them. You lift a permanent ban yourself, whenever you like.
Every ad click is recorded with its time, gclid, landing page, IP and how the page was opened.
Reloads, the back and forward buttons and pages restored from the browser cache are recorded, never counted.
Sample: one device’s record
You link Google Ads campaigns to a pool. ClickShield adds its own IP exclusions to them, and removes each one at the next sync after its ban ends.
ClickShield never touches exclusions you added yourself in Google Ads.
| IP address | Added by | Status |
|---|---|---|
| 203.0.113.91 | ClickShield | Sent |
| 192.0.2.57 | ClickShield | |
| 198.51.100.23 | You, by hand | Stays |
One Google Ads connection reaches every account you manage, and pools group your domains, by client for example. That makes ClickShield a fit for agencies too.
Sample: domains by pool
ClickShield and this page speak Croatian, English, German and Spanish.
Sample: the same status in four languages
The script can wait for your cookie banner and start only once the visitor agrees. Mention ClickShield in your privacy notice.
In the page’s <head>
<script async src="https://clickshield-web-370434332956.europe-west4.run.app/cs.js" data-consent="wait"></script> Once the visitor agrees
(window.ClickShield = window.ClickShield || []).push('consent'); The Overview shows how setup stands, your ad clicks, the devices currently excluded and the exclusions waiting to go to Google Ads.
Every plan includes a 14-day free trial, automatic Google Ads IP synchronization, and Fingerprint Pro device identification.
For local businesses stopping competitor clicks on their core campaigns.
For growing advertisers and e-commerce brands needing full velocity control.
For PPC agencies managing multiple client domains and Google Ads MCC accounts.
From a sole trader to a large advertiser: set the rules once, and ClickShield applies them to every click on your ads.
Your clients’ domains and Google Ads accounts sit under one account, and each pool has its own rules and campaigns.
You set up the domain, the pool, tracking and Google Ads yourself. Tracking takes one line of code on your site.
Add your domain
The website your ads send visitors to.
Prove you own it
One DNS record proves the domain is yours. Until it is verified, ClickShield accepts none of its traffic.
Add it to a pool that flags new devices
The pool’s visit limits decide which devices are flagged.
Install tracking
One script line puts the click beacon and the Fingerprint agent on your ad landing pages.
Connect Google Ads
Sign in with Google so ClickShield can send exclusions to your campaigns.
Link campaigns
The linked campaigns then exclude a flagged device’s latest IP, so their ads stop showing to that IP.